The Dog Wizard™ Rutland Opens to Provide Transformative Dog Training Service
– National Franchise Thriving as Vital Service During COVID-19 Pandemic –

RUTLAND, VT, November 9, 2020 – The Dog Wizardhas announced the opening of a new corporate location in Rutland, VT, providing pet owners throughout the region with its innovative dog training service that has garnered a national reputation for transforming pet and pet owner relationships. The new location comes on the heels of successful franchise launches of The Dog Wizard in Cincinnati, Sarasota and Minneapolis-Saint Paul, which helped save local pet boarding and daycare facilities when COVID-19 restrictions and quarantine orders halted travel.

“We’re excited to add the Rutland location to our areas of service, and confident it will thrive as our other corporate and franchise locations have throughout the pandemic,” said CEO Gretchen
Hollifield. “Throughout the pandemic, an abundance of families welcomed new dogs into their homes while they worked remotely and children were unable to participate in sports or spend
time with friends. The result for us was a surge in training needs, ensuring their furry new family members transitioned as smoothly as possible.”

The Dog Wizard is a nationwide mobile dog training and facility-based franchise that offers an alternative to traditional obedience training. Focused on the individual needs of both the dog and
the dog owner, the company prides itself on an open-minded approach based on the unique learning style of each dog. Pet owners are immersed in the training experience in a “train the trainer” format, as a way to strengthen the bond with their dog for long-term success.

In places like Cincinnati, which opened The Dog Wizard Cincinnati in January 2020, the decision to add the training to their portfolio of services at Pet Nation Lodge turned out to be the
pre-pandemic business decision that ultimately navigated them through the crisis. With an 80 percent loss in revenue in pet boarding during the worst two months of the pandemic, the addition of The Dog Wizard more than made up for the lost income. The training service is now expected to generate nearly $1 million in its first year, and will likely surpass $1 million in its
second year. That’s more than Pet Nation Lodge typically generated from all its services combined prior to welcoming The Dog Wizard to its portfolio of services.

“The success of locations like Cincinnati is a testament to the effectiveness of The Dog Wizard program,” said Hollifield. “We’re beyond proud to see our pets and pet owners throughout the country thriving as the result of our amazing trainers, and excited to offer Rutland area pet owners the same opportunity.”

Additional information about The Dog Wizard is available online, at Residents of the Rutland area can inquire about local services at

About The Dog Wizard
The Dog Wizard is a professional, mobile franchised dog training company offering a range of services to help dog owners and families create happy dog-human relationships. The Dog Wizard
leads with proprietary train-the-trainer and train-the-customer programs with lifetime support for graduates and offers exciting franchise opportunities throughout the country. The company was named an Entrepreneur magazine “Franchise 500 Top New Franchise” in 2017. Learn more about The Dog Wizard online, at